Mattel/MEGA

Integrated Campaign

2022 • ~$900K Budget

Overview

Delivered 22+ video assets and hundreds of supporting deliverables across TV, social, and digital as part of a full-year campaign.

My Role

  • Led end-to-end production

  • Managed creative development with client-side team

  • Oversaw budget, schedule, and delivery

  • Directed in-house editorial and graphics teams

Key Challenges / Solutions

  • Managed high-volume production across formats and specs

  • Delivered hundreds of assets for multi-platform distribution

  • Built efficient workflows for versioning and trafficking

Output

  • 22+ videos

  • Hundreds of stills and banners

  • TV, OLV, and social

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Spin Master Campaign

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Spin Master Campaign 2025